Lightweight in-app messages that appear at exactly the right moment. AI writes the copy, journey intelligence picks the audience, and it's included free - not a $40K/year add-on.
Nudges render inside a shadow DOM with scoped styles. They look native to your customer’s app - no Prody branding, no third-party widget feel. Light and dark mode auto-detected. More types coming soon.
A small card that slides in from any corner of the page. Title, body text, and a call-to-action button. Perfect for guiding users to a feature they haven’t tried yet. Dismissible, position configurable.
A bar fixed to the top or bottom of the page. Title and button only - concise and attention-grabbing. Great for announcements, upgrade prompts, or directing users to a specific action.
When a journey recommendation fires, click Deploy Nudge. Prody’s AI generates user-facing copy based on the journey context - the step name, what the user needs to do next, and the product’s tone. Edit if you want, or just deploy.
Journey-deployed nudges don’t use a static email list. Every night at 2:15 AM, Prody re-queries stuck users, adds new ones, and removes those who progressed. Users who complete the step automatically stop seeing the nudge. No manual list management.
Nudges aren’t limited to journeys. Target a dynamic segment, a static segment, or all users on a page. The folder-grouped segment picker shows you exactly which segments are dynamic (auto-updating) and which are static (frozen lists).
Every nudge tracks impressions, clicks, and dismissals - but also logs per-user events so you can see exactly who was influenced. The Audience Flow chart shows the full lifecycle: entered → shown → clicked → progressed. The Results page shows nudge-influenced progressions across all journeys.
Nudges are the fastest way to reach stuck users. For full multi-step onboarding tours, Prody also includes Product Guides. Both are included free.
| Prody Nudges | Pendo Guides | WalkMe | |
|---|---|---|---|
| Price | Included free | $30-50K/year | $50-150K/year |
| Audience targeting | Auto-targeted from journeys | Manual segment building | Manual rules + segments |
| Copy generation | AI-generated from context | Write it yourself | Write it yourself |
| Audience refresh | Nightly automatic | Manual or rule-based | Rule-based |
| Recovery detection | Auto-detects, suggests pause | - | - |
| Attribution | Per-user influenced progression | Guide step completion | Guide completion rates |
| Separate SDK | None - uses existing tracker | Pendo agent required | WalkMe snippet required |
| Design work | None - shadow DOM | CSS customization | Visual editor + CSS |
| Full guide builder | Floating hints + banners | Tours, checklists, resource center | Full DAP with walkthroughs |
Multi-step tours with tooltips, modals, and slideouts. AI generates the content, visual element selector lets anyone build them, and Impact tracks the results. Same SDK, no extra setup.
Explore Product Guides →Included free on every Prody plan. No credit card required.